Built on Kindness and Creativity
Kavella was founded by an animal-loving cosmetologist in her search for a professional line of vegan, cruelty-free and natural hair care products. She could not overlook that most of the cruelty-free brands were owned by industry conglomerates that did test on animals. Instead of just accepting the reality of the industry, she decided to do her part to change it. She studied cosmetic chemistry and began creating plant-based products, testing and perfecting them on her own hair.
Kavella was built on kindness toward animals, and we continue to help protect them by supporting the following organizations:
Kavella was built on kindness toward animals, and we continue to help protect them by supporting the following organizations:
Our Mission: Mindfully Beautiful Hair
Kavella® creates high quality, clean hair care products that deliver beautiful results with your health in mind. We seek out the best plant-based ingredients and avoid synthetic fragrances, gluten and other potential irritants so that everyone can have a beautiful hair day!
Our Responsibility: Animal and Environment Dedication
Kavella® is a hair care brand, but we care about more than hair! We love animals and the environment. Our donations support animal rights and welfare, and we know we can make a bigger impact as our company grows. Kavella currently offers a program for our salons to refill their clients’ shampoos, conditioners and some other products, reducing plastic waste. We have also started switching our bottles to HDPE made from sugarcane, which is a carbon negative process.
Our future goals include switching all our virgin PET containers to 100% Post Consumer Recycled PET and to continue using aluminum instead of plastic wherever appropriate. We have already switched our Dry Shampoo and Finishing Spray to aluminum bottles! Kavella also ships via UPS Carbon Neutral using biodegradable packing peanuts, not plastic.
Our future goals include switching all our virgin PET containers to 100% Post Consumer Recycled PET and to continue using aluminum instead of plastic wherever appropriate. We have already switched our Dry Shampoo and Finishing Spray to aluminum bottles! Kavella also ships via UPS Carbon Neutral using biodegradable packing peanuts, not plastic.
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Kavella® is a hair care brand, but we care about more than hair! We love animals and the environment. Our donations support animal rights and welfare, and we know we can make a bigger impact as our company grows. We are also exploring ways we can reduce our environmental impact. Our goal is to package Kavella products in Post-Consumer Recycled PET bottles and jars which have a 60% lower carbon footprint than their virgin counterpart.