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For cleansing and toning out yellow in brassy blondes or gray hair. 

PRO TIP: This formula is pH balanced and conditioning enough for most hair types. For very dry or damaged hair, mix a little bit of any Kavella Conditioner or our Recovery Mask into the shampoo in your palm before applying. This allows you to customize your toning shampoo to your preferred level of conditioning! Most of our Conditioners (except the Healing Tea Conditioner) have the same essential oils as the toning shampoos, so the scents are fully compatible to mix together!

Key Ingredients:

• Organic Aloe Vera Extract: As with most of our products, Aloe is the first ingredient in this product. It contains enzymes which repairs dead skin cells on the scalp. Aloe vera has a chemical make-up similar to that of keratin, rejuvenating the hair, giving it more elasticity and preventing breakage.
• Hydrolyzed Jojoba Esters: Naturally increased dye uptake and promotes color retention. Assists with hydration and detangling. Silicone alternative.
• Hydrolyzed Jojoba Protein: Effective plant-based protein for repairing and conditioning damaged hair. Helps hair retain moisture and adds shine.
• Sucrose Cocoate: Natural, PEG-free moisturizer derived from coconuts. Helps to make shampoo foam denser so that targeted application is easier (such as when roots need to be toned longer than ends). Simply add more water and lather further to disperse shampoo throughout hair.
• Lactic Acid: (Vegan: derived from fermentation of corn, not milk.) Maintains the shampoo’s pH at around 5.5 to keep the hair cuticle closed for color retention, shine and manageability.

To help reduce plastic waste and to encourage salons to wash and re-use pumps, our 32 oz Color Shampoos will arrive with a cap only. If you would like a pump for your 32 oz Color Shampoo, please add one below. 2 and 12 oz sizes are only sold with dispensing caps.